Google Adwords
Paid Advertising (PPC)
Pay-Per-Click (PPC) is now the most common type of online advertising, which drives targeted traffic to your website for a fee. The fee is generally based on a per-click (CPC) basis.

Getting targeted website visitors is no longer difficult to do. The internet has made it easy for small businesses to get paid visitors to a website by simply paying for traffic.

Google PPC is an exceptional service because:

  • Your SEO might not have kicked in yet
  • Your Local SEO area may be very competitive
  • You want to bid on additional keywords or a competitors brand name

Watch Video

Explainer Video
What is PPC?

Here is how it works…

Say you’re a dentist in Ottawa and someone types in “Ottawa Dentist” into Google.

With Google PPC ads, your listing appears at the top of the result as a “sponsored ad” and the user clicks on your result

Your business pays for the click and you now have a chance to convert your website visitor into a customer.

Although this may sound easy, it is extensive management if you want a highly optimized PPC campaign. This is why we recommend letting the pros manage your local PPC campaign.

PPC campaigns need to be continually optimized as bid prices change from day to day. Arise Media Solutions as an agency bids on the keywords for you by doing extensive research on your competitors and checking to see for which terms they are bidding.

Generally, we recommend nothing less than a $1000 per month Google Ads budget for a small business.

Unlike our SEO pricing, our PPC pricing is completely dependant on your Google Ads budget.

You may be wondering how can you determine your Google Ads budget? We recommend starting by checking to see what your competitors are spending and go from there.

If you want to request a free audit of your competitors Google Ads campaign strategy, start by contacting us today.

Our PPC Process

Arise Media Solutions stays ahead of the curve with digital marketing trends. Our success has us leading the pack amongst our competitors with our ability to anticipate change and innovation.

We do this by having a robust process that is efficient and effective at generating results, while ensuring transparency and easy communication with you the client.

Stage 1

Keyword Research

We will meet with the client to get a clear understanding of short-term and long-term needs and goals. We will conduct an audit of your existing website (if applicable), research competitor websites, and evaluate target demographics.
Stage 2

Account Setup

After our research and discovery phase, we will define the scope and specifications of the end product. I.e., what pages and features the site requires to fulfill the goal, and the timeline for building those out.
Stage 3

Ad Creation

This stage involves us designing and developing the website, programming your vision into existence. This phase involves communication between the client to implement user content.
Stage 4

Landing Page Creation

Upon website development, the client will be invited alongside us to test the website and its features. Any bugs or errors will be fixed and website refined throughout this process.
Stage 5

Tracking and Optimization

Upon approval from the client, all website details such as logins and files will be sent over to the client. Website will be prepared for launch to the public.
Stage 6

Analysis and Feedback

We will monitor your website and ensure no problems arise with the influx of new traffic. We will also maintain your site and update necessary plugins to ensure website runs smoothly.

Ready to start getting leads through paid advertising? Start by contacting Arise Media Solutions today for a free consultation. Our paid advertisement pricing varies depending on the scope of work. Contact us today for pricing on your project.